
The consultancy is already obsolete.
I spent almost two decades in the room. AI just changed everything about how that work gets done. So I'm building what comes next.
What I'm building
Dollop
Food media brand for people who take cooking seriously but not themselves.Muse
The first AI-native consultancy. Starting with marketing.Brief
Local news digest platform. AI-driven curation for cities that deserve better journalism.Advisory
Every company knows they should be doing something with AI. Most don't know where to start, and the gap between “we should use this” and “we have something that works” is where value gets lost.
I embed with a small number of companies as a fractional AI executive—identifying where AI actually moves the needle, then building or overseeing the build. Not a strategy deck. Something that works.
If that sounds like what you need, get in touch.
Where I came from
Previously Partner at Ennova, an innovation consultancy and studio where I ran design sprints, customer discovery programs, and product development across finance, technology and pharma clients.
Before that, five years at Aon in organizational design, executive services and board advisory. MBA from EDHEC Business School, Nice, France. Economics & Political Science at the University of Toronto.
Past client work includes Starbucks, Walmart, Scotiabank, Philips, Galderma and others.